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Launching soon · Your customer base visualized as an interactive 3D city

Every building a customer,
every skyline a story

Metafor turns abstract customer data into a story your whole team can see.

Product footage · sample data

For revenue-focused SaaS teams

Every number has a story. Now you can tell it

Dashboards show the facts, but not the story: how this month's progress ties into the company's goals and vision. Metafor turns the numbers into that story, one the whole team can see.

01 · Wraps

Your month, wrapped

Pick a week, month, quarter or year, and Metafor tells its story as a short film. New customers rise as new buildings while the whole team watches the skyline grow. Share Wraps in Slack or Teams, on the office TV or at the all-hands.

02 · Timelapse

See how far you've come

Replay your growth as a timelapse. Neighbourhoods fill in, towers rise, and the skyline you have today builds itself from the first customer on.

03 · Segments

What's driving your growth?

Split the city into districts by country, industry, account owner or sales lead. Put them side by side and see which ones are pulling the skyline up.

04 · Customer health

See what's happening among your customers

Fly down to street level. Alerts pop up as speech bubbles that can show who's upset, who's happy, who uses you every day, who's been left alone and who's become a champion, based on the data you connect.

05 · Still data-driven

The numbers are one click away

MRR, customers, retention and pipeline are right there when you need them. Metafor builds on the same data as your standard KPI reporting and tells the story behind them.

See the city in motion

Product footage · sample data

Integrations

Built from the data you already have

Connect HubSpot, Excel or Google Sheets, or any app via Zapier, and watch Metafor turn it into an interactive 3D cityscape in seconds.

HubSpot
Google Sheets
Excel
Zapier

Same facts
told as a story

Metafor runs on the same data as your standard KPI reporting. It doesn't replace it. It tells the story behind it.

Standard KPI reporting

  • Shows what the numbers are
  • Made to analyse and report
  • Tables, tiles and charts

Metafor

  • Shows how the numbers tie into your goals and vision
  • Built to tell a data-driven story
  • Immersive, playful, a story you can see

One city, everywhere your team looks

In the browser

Explore, fly around and dig into any customer.

On the office TV

An always-on skyline the whole company can see.

In Slack and Teams

Wraps land where the team already talks.

At the all-hands

Present the month as a story, not a spreadsheet.

Founding customers

Build it with us

We're opening Metafor to a small group of founding customers. Join the waitlist for early access.